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Enjoy fun stories and helpful tips of the Boardwalk’s past, present, and future.

Easter Egg Hunt
Marq Lipton

Get Ready, Get Set, Go…Remembering the Boardwalk’s Easter Egg Hunt

Spring Break marks the traditional start of the season for the Santa Cruz Beach Boardwalk. Although the park has added many winter events over the years, with Spring Break the promotion of the Boardwalk begins in earnest. In the early 1980s Marq Lipton joined the Boardwalk to oversee promotions and events. Join him as he remembers one of his favorite, and most challenging, Spring Break promotions, the long-established Easter Egg Hunt. It may even stir up your own memories of this fun and exciting event!

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Guests eating

Unique and Healthy Food Options That Just Might Surprise You

Since the beginning, food has been at the heart of the Santa Cruz Beach Boardwalk. Many remember the savory and sweet aromas of turnover pies sold from 1917-1968, or have tried the beloved corndogs that have been enjoyed since opening day. Today, the Boardwalk’s culinary team makes it their mission to elevate the traditional theme park dining experience by serving a diverse variety of delectable treats that match anyone’s palette—fueling guests up so they are ready to enjoy a day of rides and fun. Check out my round-up of healthy and unique California-style dining options that you might not realize can be found at the ‘walk.

Charles and Laurence in office

A Leadership Legacy – Presidents of the Boardwalk

Occasionally on the blog we post employee profiles illuminating an individual’s role within the Santa Cruz Seaside Company and the contributions they make. Today we turn that focus to select group of prevalent characters from the past 107 years: the seven presidents of the Santa Cruz Seaside Company. Join me as a we take a quick stroll through the history of Boardwalk leadership and see how their influence shaped the park we know today.

Guide to Winter Wonderland at the Boardwalk

It’s the most wonderful time of the year, and there are few places more special to celebrate the holidays than the Santa Cruz Beach Boardwalk. The magic of the season paired with clear views of a sparkling Pacific Ocean, plus colorful holiday lights and decor (like a 3-story Christmas tree!) is enough to make you wish the holidays lasted all year long. With so much to do at the ‘Walk this winter, I’ve rounded up my list of must-dos for the season.

Midget Motorboats

From a Dance Pavilion to a Motorboat Ride – the Architecture Never Changed

The midget motorboats have been gone since 1953. I have a very vague, 5-year-old’s memory of attempting to steer one of those self-powered wooden wonders with my dad at my side. The attraction existed at the far end of the Boardwalk near the San Lorenzo River. The boats were the real thing – plywood crafts, powered by gasoline engines that could be steered in a circular tank, wide enough for three to travel side-by-side. I’m not talking about the kiddie Speed Boats we still have today.  (I rode those, too, as a young child.)

Undertow Rollercoaster

5 Boardwalk Pro Tips to Maximize Your Visit

Every year families travel from near and far to create picturesque memories at the historic Santa Cruz Beach Boardwalk. Return visitors typically have a handful of favorite rides and snacks they simply can’t miss—like the Giant Dipper or our famous funnel cake —while first-timers are eager to explore anything and

Loof Carousel

A Boardwalk Balancing Act: Nostalgia vs. Innovation

As California’s oldest surviving amusement park, the Santa Cruz Beach Boardwalk has been a part of the West Coast’s culture and history since 1907. While many other major seaside parks along the Pacific Coast have disappeared over the last century, the Boardwalk has persevered—celebrating over 115 years of laughter and memories. Today, the Boardwalk is home to more than 40 rides and attractions, 26 midway games, 31 food outlets, 2 arcades, a mini-golf course, a laser tag arena, and a bowling center.

Recollecting the Heyday of Skee Roll

Remember Skee Roll? Many Boardwalk guests do! It’s sometimes called Skee Ball, but either name describes the same game. Hi-tech versions still reside at the Boardwalk. But for this blog, I’m recalling the bank of Skee Roll alleys that filled a concession 40-plus years ago near where our Pirate Ship ride sits today.

Bringing Back the Wild Mouse – NOT!

We received more comments about our iconic Wild Mouse coaster than any other subject I’ve covered so far. So I feel obliged to write a postscript to Wild Times Building the Wild Mouse and The Legacy of the Wild Mouse Lives On!

When Kiddie Land Was in its Prime

From its earliest years, the Boardwalk has been a mecca for youth. A 1914 photo from our local Museum of Art & History shows a cluster of activities on the beach for youngsters – several swing sets, two tall slides, a teeter-totter, balance beam, and several contraptions I don’t quite know how to describe. Another Boardwalk archive photo from around that same time reveals a long line of finely dressed youngsters on the sand waiting their turn on a distant slide. 

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