If you’ve ever wandered the Santa Cruz Beach Boardwalk, you know it’s packed with vibrant color, energy, and that unmistakable Santa Cruz vibe. But what you might not know is how easy it is to enjoy the Boardwalk on a budget. With a bit of planning and a few insider tips, you can soak up the fun, sun, and nostalgia—without overspending. Whether you’re a local looking for a spontaneous outing or visiting Santa Cruz for the first time, here are some ways to max out on fun—without maxing out your wallet.
One of the Best-Kept Secrets
You don’t need a ticket to enter. The admission free Boardwalk is open to everyone, and just walking through is an experience in itself. You can people-watch, take in the ocean views, and enjoy the buzz of the midway—all for free.
If you want the full experience though, there are deals worth knowing about. Here are a few smart ways to save:
- Check online before you go—there are often discounts on wristbands or combo deals that include food or arcade credits. Always check beachboardwalk.com for the latest and follow our social media channels where we are always sharing the latest opportunities to enjoy and make memories at the Boardwalk.
- Season Passes are a great option if you think you’ll visit two or more times. They come with perks like bring-a-friend days, arcade exclusives, and discounts on food and games.
- Midweek visits tend to be less crowded and sometimes come with extra deals like better discounts on Ride Wristbands when you buy online.
Free Entertainment? Yes, Please!
The Boardwalk hosts free entertainment seven nights a week through August 8! Free Movies on the Beach, Free magicians and acrobats, free live music, and free DJ Dance Parties. Bring a blanket, grab some snacks, and enjoy the live music or a movie under the stars. It’s one of those classic Santa Cruz experiences that feels like a splurge—but isn’t.
Eating on a Budget
Boardwalk food is always a treat, but like dining out anywhere, it can add up, but there are ways to keep it reasonable.
- Season Pass Members receive 10% off of all food and beverage purchases. All you have to do is flash your pass at checkout!
- Souvenir cups with refills can be a good investment if you’re staying a while.
- Pack a picnic and enjoy it on the beach or at nearby picnic tables.
Take a Break and Explore
Need a breather from the rides? Check out the Boardwalk Historium, which features photographs and memorabilia from the Boardwalk’s first 100 years, or take a self-guided walking tour to learn about the park’s 100+ year history. It’s a fun way to slow down and appreciate the place from a different angle—and it’s totally free.